How does a brand define itself? The answer to that question is found in its creative and strategic assets. These are the components of a brand’s identity, history, and personality, and they take many forms – everything from logos to slogans. While some brands may rely on one core piece, others employ a diverse collection …
Get To Know Brand Assets: Definitions And Importance Read More »
Identity is a crucial aspect of branding. This can be seen in various industries like advertising and marketing, which rely heavily on the client brand being recognizable for consumers to easily identify with a product or company. One way to make your brand stand out is by managing your company ID, which allows you to …
What Is A Company ID? How It Helps Brand Recognition Read More »
One mistake a lot of small businesses make is they focus on creating a logo and start building the rest of their brand around it. It’s understandable, but ultimately this only creates a short-term advantage that provides little investment. When you create your logo, you should also consider what type of message you want to …
Is personal branding essential in running a business? Yes it is, especially if you want to be regarded as a trustworthy expert in a certain field. Marketing gurus said that it is important and not a fad. It is a process of establishing a brand identity for an individual or a company. Thus, creating a …
It is actually not simple to choose the ideal business name that is both memorable and conveys the essence of your business. If you want your company to be successful, you must choose a catchy name that will set you apart from your competitors. Customers connect a company’s name to the value it offers them. …
Beginners may find the K-pop industry intimidating, and those who are not familiar with the fandom’s culture may find it even more so. There is so much to learn about a band, from getting to know its members, to listening to their songs, to watching their performances, interviews and variety shows. What Are Photocards? Photocards, …
Businesses use a variety of promotional channels to make their products or services stand out from the crowd. For any campaign of your business, you can use labels and stickers. Stickers and labels are simple, and you can reuse them for different campaigns. Stickers are an effective tool used by many businesses to push and …
How Brand Stickers And Labels Can Get Your Business Noticed? Read More »
Starting a new ID printing business in Manila is no easy feat. The struggle is real. As a new business owner, you want to ensure your print branding reflects your personality and message with the same level of clarity as possible. Your brand guidelines must be in place to help you create more consistent, recognizable, …
A confusion that most business owners and entrepreneurs enter into when they want to protect their brand. There is a difference between trademark and copyright, which means that by choosing one over the other, you opt not to maintain a certain level of moral or legal protection for your company’s name or products. Let ID …
What Everybody Ought To Know About The Difference Between Trademark And Copyright Read More »
The business industry encounters numerous issues from time to time. Of course, it happens because of the changing trends, legal issues, etc. But, just like problem-solving back in elementary school, there is always a step-by-step process on how you could come up with the most fitting solution. For example, when your business suffers from branding …
