Photography is both a hobby and a lucrative business right now. And if you have a knack for being creative, you might want to take your shot at it.
It may seem easy to do the things that you love. But starting a photography business still entails a lot of steps. And you’ve come to the right place. Here’s a quick guide on how you can start a photography business.
1. Choose your niche
There are different types of photography. Are you interested in portrait photography? Or are you going to venture into wedding or family photography?
Determining your niche helps you plan on the cost, the equipment, and the necessary training for the staff.
2. Create a clear business plan
Determine your target market. What are your brand’s mission and vision? Have you thought of a business name already? Are you going to operate in a studio or your home?
These are some questions you have to answer. These will help you streamline your business.
3. Assess start-up costs
You have to determine the costs that are required to launch your business. You have to consider the cost of the equipment and the cost of the registration and other expenses. Consider everything that would involve money.
4. Figure out your financial situation
Though photography is a lucrative business, you will not make money overnight. Nor will you get ROI in a few days. So you have to consider your financial situation. For some, they might still need to work alongside running the business.
5. Secure the funds
Now that you know the numbers, it’s time to secure the funds. It can be taken out from your personal savings or you can apply for a business loan. Some borrow capital from their friends and families.
6. Buy the equipment and all necessary tools needed to run the business
After getting the funds, it’s time to purchase the equipment. Research the specs of the camera you need for your chosen niche. Do research well as some tools, such as the lenses, are steep investments.
7. Register your business
It’s time to make everything legit and register your business. You have to choose if you will register it as a sole business or a corporation. This also entails all the necessary steps to make the business legal, such as acquiring a sales tax permit and employer identification number.
8. Pricing plan
Make a detailed plan on how you will charge your customers. Also, take into account the number of hours that you spend editing photos.
9. Amp up your website
To promote your business efficiently, ensure a strong presence online. One way to do that is by making your own website. It will also help a lot if you regularly update your Facebook and Instagram profiles.
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